About “LoveChild”
LoveChild is a newly launched beauty brand founded by Masaba Gupta, who is a well-known fashion designer, entrepreneur, and actress famously known for her web series “Masaba Masaba” on Netflix.
The Inspiration behind putting her beauty brand name as “LoveChild”
Masaba said that LoveChild is the term that has been used for her irrespective of her achievements and who she is, ever since she was born. For many years, the term has disturbed her and she has taken it negatively. So, she decided that now is the time for her to make it positive by owning it and that’s why she decided to name her beauty brand “LoveChild” which will resonate with individuals who have been labeled or given names all their lives too.
Ideology Behind LoveChild
LoveChild is formulated with passion, empathy, and a unique expression of self-love at its core. It is inspired by the freedom that comes with self-expression. “LoveChild doesn’t want to become just another beauty brand but it wants to establish itself as a “Lifestyle”. There will be makeup, skincare, and wellness products that will be inclusive and accessible for everyone irrespective of age, color, or gender.
About LoveChild Products
In the first phase, Masaba has introduced, some amazing rich colors lipsticks, nail paints, face mist, intimate wipes, and calming oil. The lipstick colors are being developed after proper research and development to suit all skin tones and textures of the skin. The packaging is super cool, vibrant, and colorful that you don’t even feel like throwing the box away. All the products of LoveChild are now available on Lovechild.in, Nykaa and the House of Masaba website across the country.
Takeaway
LoveChild is a cosmo-wellness beauty brand that is definitely making a mark in the beauty industry because of its unique ideology and properly researched products. For now, I have just used their one lipstick shade Game On! Mad Matte Liquid Lipstick – “Hukum” and trust me, I find it absolutely great on my skin. It is skincare infused, highly pigmented, vegan, and cruelty-free. Honestly, not every brand lives up to your expectations but “LoveChild” is definitely one brand that I look up to and I feel safe to say that it is going to stay and will become a well-known brand in near future for all your cosmo-wellness needs.
So guys, what are you waiting for, I guess we are ready for some shopping!
Do let me know in the comment section, your take on the ‘LoveChild” brand. I would love to hear your opinions:
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